News - ICO issues enforcement notice

ICO orders Welsh company to stop making nuisance calls

 Article added: 08/09/2014

The Information Commissioner’s Office (ICO) has served Camarthen-based direct marketing company Winchester and Deakin Ltd (also trading as Rapid Legal and Scarlet Reclaim) with an enforcement notice ordering them to stop making nuisance calls.

Scarlet Services

The move comes after an investigation discovered they had made unsolicited marketing calls to people who had registered with the Telephone Preference Service (TPS) or who had asked not to be contacted and for whom Winchester and Deakin Ltd had not properly screened their data against the TPS or an interanl Do Not Call (DNC) list prior to making those calls.

The Privacy and Electronic Communications Regulations (PECR), which governs telemarketing, prohibits making unsolicited telephone calls to people who have registered their number on the TPS or explicitly asked not to be contacted again. The ICO received only 144 complaints about Winchester and Deakin Ltd since January 2013.

That’s about 7 complaints a month…doesn’t seem so much now does it? Could you be next?

The enforcement notice against Winchester and Deakin Ltd orders them not to call people who have previously told them not to ring or who have registered their number with the TPS so proper screening is in order.

Anne Jones, assistant commissioner for Wales, said:

“If people have asked you not to call them, then don’t call them. If people are registered with the TPS so they don’t receive unsolicited marketing calls, don’t call them. It’s not complicated. Nuisance calls are annoying, bad business practice and, above all, against the law.”
“Winchester and Deakin Ltd must follow the rules like everybody else. If they don’t it will be treated as a criminal offence.”
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